Responsibilities:

• Building Brand Value thru Social Media;SEO/SMO,Managing Analytics/ Google Analytics, Leveraging research, Establish KPI and ROI models ,Optimize content for Social Media and Website thru search engines insights. 

. Oversee business development and branding operations for global marketing firm's B2B and B2C initiatives. Manage POS and syndicated data analysis, strategic planning, training services, social media, and more.

• Direct blogging, marketing, branding, business intelligence, brand architecture development, segmentation analysis, SMART goals development, and other functions for clients and to support BJ Partners' growth.

• Service clients in Food Retail, CPG, Community Colleges, Manufacturing, MnDOT, Civil Rights, HR, Medical Device, Chemical, Biotechnology, and Services sectors.

• Served on board of directors and college advisory board: Marketing Chair, and Marketing, Branding and Strategy teams

Selected Achievements:

• Increased units sold 20% and revenues 15% for key services client through product mix, pricing, and potential up-sale data compiled from POS information.

• Produced double-digit revenue and profitability growth internally and for clients through the development and management of pricing strategies and through the use of SMM, SMS, SEO DMP, Facebook, Twitter, blogging, and other social media and website optimization.

• Designed effective training sessions in small business plan development for local community college.

• Member of Advisory Board for small college and provide instruction in strategy, marketing, and branding for entrepreneurs and small business owners.

Internal Accomplishments:

• Grew overall client base from 2 to 25, and achieved 10x increase in revenues, in 1 year for BJ Partners.

• Improved revenues 30% and profitability 42% through effective strategic planning.

• Served on North Hennepin Chamber of Commerce's Strategy Committee, Marketing Committee, and Governor Relations Committee. Also served as Marketing Chair.